Content creation

Content creation, the creation of content for content’s sake? So, what it is? Apparently it is a subject in itself. People write about it, discuss it, try to teach it.

Content creation… I’ll tell you what it is: it is nothing. Filler. Ulterior motive. Marketing. Lies. Unreal.

Have something to say? Be authentic for crying out loud. Say it, spell it out, write it out. There is some message you want to make come across? Make it so. Write it and post it. If it is indeed a message, it will have a purpose, a goal, you have something to say.

If it is not?

Content creation.

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